The Meaning Of Color

Colours have a dramatic effect on our mood or indicate the mood we are in. Using colours to influence how people respond to us is also an established technique.


By wearing colour either on your face or even selecting, mixing and matching colours from your wardrobe can tell something about us, a story.


Colours and emotions are closely linked. Warm colours can evoke different emotions than cool colours and bright colours can create different feelings than muted colours. Every colour creates different emotions and feelings and it depends largely on a colour’s brightness, shade, tint or tone.


Colours including red, yellow and orange are considered warm vibrant colours and are thought to stimulate excited emotions. Orange combines the energy of red and the happiness of yellow.


Warm colours can also spark a variety of emotions ranging from comfort and warmth` to hostility and anger. Red is the warmest and most dynamic of the colours it triggers opposing emotions. It is often associated with love, strength and energy as well as anger and danger. So use these warm colours appropriately.


Wearing Light colours often reflect a more friendly and approachable persona while darker colours are perceived as more formal, dominant and authoritative. Pastel colours like peach, light pink or lilac can also have an uplifting effect on our mood.


Cool colours such as green blue and purple often spark feelings of calmness as well as sadness. For example wearing purple is associated with royalty, luxury, power and ambition. Blue colour symbolizes confidence trust intelligence and is perceived soothing to the mind and body. Dark blue is associated with depth expertise and stability and it is the colour for corporate settings.


Neutral colours such as Black are associated with power, fear, death, evil and aggression but also elegant formality, authority and sophistication. While white is associated with light, purity and innocence. Grays feel serious and professional, more mature and responsible, but on the other hand is a colour that is overly conservative and conventional and lacking in emotion.

How do we know what colours are flattering for you?  The first step is Find out what colours suit your undertones:


  1. Cool Undertones. If your skin is pink, red or blue. You look good in jewel tones as well as cool grays, crisp whites, and sea shades.
  2. Warm Undertones. If your skin is peachy, yellow or golden, then you look good in earth tones, orange, yellow, taupe, and off-white.
  3. Neutral Undertones. If your skin has a mixture of both warm and cool undertones, then perhaps you look good in a variety of hues but should be careful of bright colours.

My tips: Look out for other things to determine what your best colours are;


  • Try some colours that you love and you look best in.
  • Do you suit more silver or gold jewelry? Silver is cool, gold is warm or both.
  • Do you burn or tan? If you burn or turn pink then you are cool toned.
  • Don’t forget choosing colours cannot be done in isolation, consider your eye and hair colours when you are testing new makeup colour combo looks.
Dina Makiya